Category: Social Media

Instagram Experiments with Picture-in-Picture Mode for Reels

New Instagram Update: Picture-in-Picture Viewing for Reels

Instagram is currently testing a new feature for its Reels: picture-in-picture (PiP) mode. This new option lets users keep watching a Reel in a small window even when they leave the app. The feature is being shown to some users with a prompt to try it out, and a new setting for PiP has also appeared. This is a big step for Instagram, as it lets people do other things on their phone, like checking messages, while a video keeps playing.

Bringing a Popular Feature to Instagram

This change is all about making the app more useful for people who like to multitask. Both TikTok and YouTube already have this PiP function, which allows users to watch videos outside of their apps. By adding this feature, Instagram is catching up to its rivals.

The goal is to keep users engaged and watching content for longer, as they won’t have to stay in the app to finish a video. This new viewing option could help increase how long people watch content and boost a video’s reach.

How it Benefits Both Viewers and Creators

For regular users, picture-in-picture makes watching Reels much more flexible. You can start a video and then switch to another app without the video stopping. This makes the experience smoother and more convenient.

For creators, this is good news too. The ability for viewers to keep watching while doing other tasks means a higher chance of a video being watched all the way through. This can improve a creator’s “retention rate,” a key metric for success. This new feature shows that Instagram is listening to what users want and is working to improve the Reel experience for everyone.

Instagram Live Now Only Available to Accounts With Over 1,000 Followers

Instagram Limits Live Broadcasts: Live Feature Only for 1,000+ Followers

Instagram has changed its rules for live videos. Now, you need at least 1,000 followers on your account to go live. This change, which is already active for users on both Android and iPhone devices, means that many smaller creators, individuals, and businesses will no longer be able to use the feature to connect with their audience in real-time. The new policy has been confirmed in the platform’s Help Center, though Instagram has not yet provided a detailed public statement on the reasoning behind the decision.

This new restriction is expected to create challenges for a wide range of users who have relied on live videos as a key tool for growth. Previously, new content creators and small businesses used live streams to engage with their followers directly, showcase products, and build a community from the ground up. With this door now closed to them, these creators may find it harder to get noticed and grow their accounts organically, as one of their most effective engagement tools has been taken away.

The update brings Instagram’s live streaming policy more in line with its competitor, TikTok, which also has a 1,000-follower requirement to go live. While some see this as a move to improve the quality of live content and reduce the number of streams with low viewership, it has left many smaller users feeling frustrated. The decision is being viewed by some as a step toward making the platform more focused on established influencers and brands rather than everyday users and those who are just starting.

This is not the first time Instagram has changed its rules around live streaming. The platform had already set restrictions for teen accounts, where users under 16 have the feature disabled by default for safety reasons. While those changes were aimed at protecting younger users, this latest update seems to be a different kind of move, one that puts more focus on follower numbers. It forces small creators to look for new ways to build their communities and interact with their audience without the help of live video.

How To Buy 100% Real Australia Instagram Followers to Grow Organically

Buy Australia-Based Instagram Genuine Followers – Trusted & Fast Delivery

In the bustling digital landscape of Instagram, where millions vie for attention and influence, standing out can feel like an uphill battle. You’re pouring your heart into creating amazing content, but the follower count just isn’t reflecting your efforts. It’s a common difficulty, and one that many individuals, creators, and businesses face: how do you break through the noise and genuinely grow your presence? The answer might surprise you, and it involves a strategic approach to acquire real, engaged followers. We’re talking about how to ethically and effectively buy 100% real Australia Instagram followers to organically supercharge your growth. This isn’t about buying numbers for vanity; it’s about investing in a foundational audience that will amplify your content, boost your credibility, and ultimately, lead to sustainable organic expansion on one of the world’s most powerful visual platforms. Get ready to unlock the secrets to truly impactful Instagram growth!

Why You Should Buy Real Australia Instagram Followers To Increase Credibility and Trust

In today’s digital age, social proof is prominent. When potential followers land on your Instagram profile, one of the first things they notice is your follower count. A substantial number of real Australia Instagram followers immediately signals credibility and trust. It tells new visitors that your content is valuable, that others are already engaging with it, and that you’re a legitimate presence on the platform. This initial perception is crucial for converting casual visitors into loyal followers and potential customers.

Beyond just aesthetics, a higher follower count from a specific region like Australia also enhances your perceived authority within that market. If your goal is to reach an Australian audience for your business, brand, or personal content, having a strong base of organic Australian Instagram followers demonstrates that you’re relevant and influential in that geographical area. This can be particularly beneficial for local businesses, influencers targeting a specific demographic, or anyone looking to establish a strong presence within the Australian digital community. It’s about building a foundation of authentic engagement that fosters long-term relationships.

Benefits of Buying 100% Real Instagram Followers from Australia

The benefits of buying 100% real Instagram followers from Australia extend far beyond just a boost. Firstly, these are genuine, often active users located within Australia, meaning they are more likely to engage with your content. This engagement – likes, comments, shares, and saves – is precisely what Instagram’s algorithm favors, leading to increased visibility for your posts and reels. When real users interact with your content, Instagram recognizes it as valuable and pushes it out to a wider audience, facilitating organic growth.

Secondly, buying real Instagram followers in Australia can significantly improve your account’s social proof and authority within the Australian market. This makes your profile more attractive to potential collaborators, local businesses, and brands looking for Australian influencers or partners. It effectively jumpstarts your organic reach by making your profile appear more popular and trustworthy, drawing in even more authentic followers who are genuinely interested in what you have to offer. This strategic initial boost acts as a catalyst for sustained, natural expansion.

How Real Australian Followers Help You Grow Organically on Instagram

Real Australian followers contribute significantly to organic growth on Instagram by creating a ripple effect of engagement and visibility. When genuine users from Australia follow your account, they are more likely to interact with your posts, stories, and Reels. This authentic engagement—likes, comments, shares, and saves—signals to the Instagram algorithm that your content is relevant and valuable, particularly to an Australian audience. As a result, Instagram is more likely to showcase your content to a broader segment of the Australian user base, increasing your organic reach and discoverability.

Furthermore, a higher number of engaged, real Instagram followers from Australia enhances your “social proof.” When new Australian users stumble upon your profile, seeing a substantial and active following from their own country instills immediate trust and curiosity. This encourages them to explore your content, follow your account, and engage, effectively creating a self-sustaining cycle of organic growth. It’s about leveraging initial, authentic engagement to attract more natural, interested followers over time, solidifying your presence within the Australian Instagram community.

Best Sites to Buy Instagram Followers in Australia

Finding a trustworthy platform to buy Australia Instagram followers is crucial for genuine growth. Here are three top agencies that stand out for their commitment to delivering real, active Australian followers, helping you boost your Instagram presence authentically.

1) Social Tweek

Social Tweek is renowned for its focus on delivering high-quality, real Australia Instagram followers. It is one of the leading Instagram marketing agencies, trusted by thousands of clients in Australia, the USA, the UK, and India. They emphasize a natural delivery process, ensuring that the follower growth appears organic to Instagram’s algorithm. Their instagram growth services are designed to help profiles gain genuine social proof, which in turn can attract further organic Australia Instagram followers and engagement. They often offer various SMO packages to suit different needs, making them a popular choice for those looking for reliable growth in the Australian market.

2) SNK Creation

SNK Creation is an Instagram marketing agency that offers targeted services, including the option to buy Instagram followers in Australia. They pride themselves on providing 100% genuine targeted followers, which is vital for maintaining a healthy engagement rate and avoiding algorithmic penalties. They are recognized globally by top creators, celebrities, and primary corporate brands whose social media profiles and branding are managed by thier team. SNK Creation often provides 360 complete Instagram management services alongside follower growth, reel viral strategy, aiming to support overall profile optimization and help clients achieve their Instagram marketing goals within the Australian demographic.

3) InstaviralX Media

InstaviralX Media specializes in social media growth, offering services to buy Australia followers who are genuinely interested in engaging with content. They focus on delivering real users to ensure that your follower count translates into meaningful interactions, which is key for organic reach and credibility on Instagram. InstaviralX Media aims to provide a seamless and secure experience, helping businesses and individuals enhance their social proof and expand their influence within the Australian Instagram community through authentic follower acquisition.

Tips to Maximize Engagement After Buying Organic Australia Followers

Once you’ve made the strategic move to buy organic Australia followers, the real work of maximizing engagement begins. Remember, these real followers are looking for genuine connection and value. The first crucial tip is to consistently post high-quality, engaging content that resonates with an Australian audience. This includes understanding local trends, using relevant keywords, and perhaps even incorporating Australian slang or cultural references where appropriate. Focus on captivating visuals and compelling captions that invite interaction.

Secondly, actively engage with your new and existing followers. Respond to comments promptly, ask questions in your captions and Stories, and run polls or Q&As. Showing that you value their input and are genuinely interested in connecting will encourage further interaction. The more your real Australia Instagram followers engage with your content, the more Instagram’s algorithm will favor your posts, pushing them to an even wider audience and further fueling your organic growth. Consistency and genuine interaction are your best friends here.

Buy Real Instagram followers UK, France, Germany

The strategy of buying real, targeted Instagram followers isn’t limited to Australia. Businesses and individuals aiming to expand their reach in other key markets can also buy real Instagram followers in the UK, France, Germany, and Germany. This provides a similar advantage: immediate social proof and a foundational audience of genuine users in those specific regions. This targeted approach helps to establish credibility and relevance within each country, boosting the chances of organic growth and engagement from local audiences, and ultimately supporting localized Instagram marketing strategies. It’s about building a global presence, one authentic regional audience at a time.

Instagram Testing Auto-Scroll Option for Posts & Reels

Instagram’s Auto-Scroll Feature Might Change How You View Posts & Reels

Instagram is currently experimenting with a new “Auto-Scroll” feature for its main feed posts & reels, aiming to provide a more seamless and hands-free content consumption experience for users. This potential Instagram feature update would allow the platform to automatically advance through posts & reels, removing the need for users to manually swipe or tap to see the next piece of content. This update could significantly alter how many users interact with their daily feed.

The Auto-Scroll on Instagram for posts & reels mirrors similar functionalities already present on other popular platforms like TikTok and YouTube, which offer continuous playback for videos. While Instagram’s Reels already have an auto-scrolling option, this new test focuses on the traditional main feed, which includes a mix of photos and videos. This move suggests Instagram is exploring ways to make its entire content ecosystem more passive and effortless to navigate.

For users, the primary benefit of the Instagram Auto Scroll is convenience. Imagine being able to consume content while multitasking or in situations where manual interaction with the screen is difficult. This update could lead to a more relaxed viewing experience, allowing users to simply absorb information as it flows through their feed. However, it also raises questions about potential increased screen time and the impact on user engagement with individual posts.

As this Instagram feature update is still in the testing phase with a select group of users, there is no official timeline for a wider rollout.

However, if the trials prove successful in enhancing user experience and engagement, the Auto-Scroll on Instagram could soon become a standard feature for everyone. This ongoing innovation highlights Instagram’s commitment to refining its platform and staying competitive in the fast-evolving social media landscape.

Meta Cracks Down on Unoriginal Facebook and Reused Content

Meta Launches Major Crackdown on Unoriginal Facebook Content to Protect Creators

Meta, the parent company of Facebook, is taking significant steps to combat “unoriginal content” and repeated reposting across its platform. This new initiative aims to improve user experience by giving better visibility to original creators and reducing the spread of duplicated or uncredited material. Following similar moves by platforms like YouTube, Facebook will now penalize accounts that consistently share content without permission or meaningful enhancements, impacting both their reach and their ability to monetize.

The crackdown specifically targets accounts that improperly reuse images, videos, and text posts created by others. Users found repeatedly sharing content without giving proper attribution will face temporary restrictions from Facebook’s monetization programs. Beyond financial disincentives, Meta will also limit the distribution of posts from these accounts, ensuring that original content can gain the visibility it deserves in users’ feeds. This shift is designed to foster an environment where authentic creativity is rewarded and prioritized.

Meta is also exploring new functionalities to enhance content attribution. The platform is testing a feature that will add a link to the original creator’s account on duplicate posts, appearing beneath the caption and above the comment section. This transparency measure will help users identify and support the source of the content. To allow creators time to adjust, these new policies will be rolled out gradually over the coming months, with creators able to monitor potential reach limitations through their Professional Dashboard.

This move is part of Meta’s ongoing commitment to a more authentic and relevant Facebook experience. In the first half of 2025 alone, Meta has already removed nearly 10 million Facebook accounts as part of its efforts to tackle spam and inauthentic activity on the platform. By cracking down on unoriginal and reused content, Meta aims to create a fairer ecosystem for creators and a more engaging feed for all users.

YouTube to Reject Repetitive & AI-Generated Videos for Monetisation – New Rules July 15

No More Easy Money: YouTube Now Requires Original & High-Value Content to Earn

YouTube is rolling out significant changes to its Partner Program (YPP) starting July 15, 2025. These new rules aim to boost originality and quality on the platform by cracking down on content that is reused, repetitive, AI-generated, or lacks genuine value. This means creators who rely on simple copy-paste methods, automated slideshows, or poorly edited compilations might soon find their channels unable to earn money. The platform’s goal is to reward creators who offer unique and meaningful content, fostering a healthier environment for both viewers and authentic voices.

The updated guidelines directly target what YouTube calls “copy-paste” creators. This includes channels using AI to generate videos without significant human input, those recycling content with minimal changes, or channels focused on low-effort clickbait. Even reaction videos will need to show clear added value from the creator, beyond just showing clips from other videos. If content doesn’t provide real educational insights or fresh entertainment, it won’t be eligible for monetisation. This move is a clear signal that YouTube is prioritizing substance over shortcuts.

Even if a channel meets the usual requirements for the YouTube Partner Program, like having 1,000 subscribers and 4,000 watch hours, its application for monetisation could still be turned down if the content isn’t original. YouTube’s official support page highlights that only creators producing original educational videos, truly creative entertainment, or authentic visuals and narration will qualify. This emphasizes YouTube’s commitment to protecting its creator community from mass-produced or automated content that simply tries to trick its recommendation system.

These stricter rules come at a time when AI tools are becoming more common, leading to a rise in low-effort videos designed mainly to get views without offering much in return. YouTube’s stricter enforcement is part of a bigger plan to improve the overall quality of content on the platform. For creators, this means focusing on genuine creativity and adding unique value will be key to staying monetized and succeeding on YouTube.

Social Media Marketing Agency in UAE for Fashion Boutique Brand

Why Social Media Marketing in UAE is Essential for Your Fashion Boutique Brand

In the vibrant and ever-evolving landscape of the United Arab Emirates, where luxury meets innovation and style is a way of life, establishing a prominent presence for your fashion boutique brand is paramount. Gone are the days when a stunning storefront alone guaranteed success. Today, the digital realm, especially social media marketing in UAE, holds the key to unlocking unparalleled growth for any fashion business in UAE. It’s where your target audience lives, breathes, and makes purchasing decisions, making a strategic social Media Marketing Agency in UAE not just an option, but a vital necessity.

The UAE’s population is highly connected, with a significant percentage actively engaging on platforms like Instagram, TikTok, and Facebook. For a fashion brand, this presents a golden opportunity to showcase collections, build brand identity, and connect directly with potential customers. Effective social media marketing allows boutiques to transcend geographical limitations, reaching a broader audience beyond their physical location and establishing themselves as trendsetters in the competitive UAE fashion scene.

Top Challenges Faced by Fashion Boutiques Brands Without Social Media Marketing

Without a robust social media marketing strategy, fashion boutiques in UAE face a myriad of uphill battles that can significantly hinder their growth and visibility. One of the primary challenges is simply remaining unknown in a market saturated with both local and international fashion brands. In an era where discovery often begins online, a lack of social media presence means missing out on crucial opportunities for brand exposure and customer acquisition, essentially making your beautiful designs invisible to a vast segment of potential buyers.

Furthermore, these boutiques struggle with building a strong, recognizable brand identity and fostering customer loyalty. Social media platforms provide a direct channel for storytelling, showcasing the unique ethos of a fashion brand, and engaging with customers on a personal level. Without this interaction, it becomes incredibly difficult to cultivate a community around the brand, leading to a transactional relationship with customers rather than a long-term, loyal following that is so essential for the sustained success of any fashion business in UAE.

6 Key Social Media Strategies That Work for Boutique Fashion Brands in UAE

Here are 6 key social media strategies for boutique fashion brands in the UAE, broken down into distinct points:

1) High-Quality Visual Content

Prioritize stunning product photography, captivating videos of garments in motion, and engaging lifestyle shots that inspire and resonate with your target audience. Focus on telling a story through your visuals that connects emotionally with viewers, rather than just showcasing products.

2) Consistent Engagement

Actively respond to comments and messages in a timely manner. Implement interactive elements like polls and Q&As to foster community, and encourage user-generated content to build authenticity and trust.

3) Influencer Collaborations

Partner with local fashion influencers and micro-influencers within the UAE. This strategy can significantly expand your brand’s reach and enhance credibility by introducing your collections to new, relevant audiences.

4) Seamless E-commerce Integration

Utilize features like Instagram Shopping and other in-platform e-commerce tools. The goal is to create a direct and effortless path from content discovery to purchase for your followers, streamlining the shopping experience.

5) Storytelling Through Lifestyle Content

Move beyond simple product displays. Show how your fashion pieces integrate into a desirable lifestyle, creating a narrative that inspires and connects emotionally with potential customers in the UAE.

6) Prompt Customer Interaction

Ensure timely responses to all comments and direct messages on your social media platforms. This consistent and quick engagement builds customer loyalty and trust, demonstrating your brand’s attentiveness.

Cost of Hiring a Social Media Agency for Fashion Boutiques in UAE

The investment in a professional Social Media Marketing Agency in UAE for your fashion boutique brand can vary significantly, depending on the scope of services, the agency’s expertise, and the desired level of engagement. Factors like content creation, content optimization, reel viral strategy, followers growth, ad spend for targeted campaigns, community management, and in-depth analytics all contribute to the overall cost. While some agencies might offer basic packages starting from a few thousand AED per month, comprehensive strategies for established fashion businesses in the UAE looking for aggressive growth can easily range upwards, reflecting the dedicated effort and strategic planning involved.

Fashion boutiques in UAE need to view this cost not as an expense, but as a strategic investment. A reputable Social Media Marketing Agency in UAE brings specialized knowledge of the local market, understands the nuances of the fashion industry, and possesses the technical expertise to navigate complex algorithms for optimal results. Their ability to deliver measurable ROI through increased brand awareness, customer engagement, and ultimately, sales, often far outweighs the initial financial outlay, making it a wise decision for long-term success.

Instagram Marketing for Fashion Boutiques in UAE

Instagram stands as the undisputed king of social media platforms for the fashion brand in the UAE. Its highly visual nature makes it the perfect stage to showcase apparel, accessories, and the overall aesthetic of a fashion boutique brand. Effective Instagram marketing for fashion boutiques in UAE involves more than just pretty pictures; it requires a deep understanding of trends, audience behavior, and the platform’s ever-evolving features, from Reels and Stories to shoppable posts and live sessions.

One agency that excels in offering Instagram marketing services for fashion boutiques in UAE, particularly in Dubai, is Social Iconic Agency. They specialize in crafting bespoke Instagram strategies that resonate with the affluent and fashion-forward audience in the region. Their approach often includes high-quality content creation, influencer collaborations, targeted advertising campaigns, and community management, ensuring that your fashion brand not only captures attention but also converts followers into loyal customers. By leveraging their expertise, fashion boutiques can truly become iconic on Instagram, driving significant growth for their fashion business in UAE.

How to Build a Strong Online Presence in UAE for Your Fashion Brand

Building a strong online presence for your fashion brand in the UAE extends beyond just social media; it’s about creating a cohesive and compelling digital ecosystem. This begins with a professionally designed, user-friendly e-commerce website that serves as your central hub. The website should be visually appealing, mobile-responsive, and optimized for search engines to ensure discoverability. High-quality product listings, secure payment gateways, and clear shipping information are all non-negotiable elements for a seamless online shopping experience.

Beyond your website and active social media marketing efforts, consider exploring other digital avenues such as email marketing, where you can nurture leads and announce new collections or promotions directly to interested customers. Collaborating with fashion bloggers and online publications in the UAE can further amplify your brand’s voice and reach. Ultimately, a strong online presence for your fashion business in UAE is built on consistency, authenticity, and a deep understanding of your target audience’s digital behavior, all working in harmony to establish your fashion boutique brand as a leader in the dynamic UAE fashion market.

Facebook Transforms All Video Uploads into Reels: Major Update for Creators

Facebook is rolling out a significant change that will see all video uploads on the platform, regardless of length or format, become Reels. This major update streamlines the video experience, aiming to simplify content creation and boost engagement across the board. Gone are the days of choosing between traditional video uploads and Reels; now, any video you post, with the exception of live streams, will automatically be classified and fed into the rapidly expanding Reels ecosystem.

This strategic shift means creators will no longer need to navigate different creative flows and tools for varied video formats. Instead, a unified publishing process will give users access to an expanded suite of creative tools, including music, effects, templates, and filters, all under the Reels umbrella. This move provides greater flexibility, as Reels will no longer be limited by short durations or vertical orientation, accommodating longer and even horizontal videos.

The update also brings consistency to privacy and publishing settings, as audience controls will now apply uniformly across Feed posts and Reels. For creators, this means consolidated video metrics, with all future video posts displaying analytics as Reels, while crucial insights like 3-second and 1-minute views will be retained. Meta also reassures creators that monetization payouts will remain consistent, provided content sharing and engagement levels remain steady.

This bold step by Facebook, which includes renaming the “Video” tab to “Reels,” underscores Meta’s commitment to prioritizing short-form video content and competing more aggressively with platforms like TikTok and YouTube Shorts. While older videos will remain in their original format, every new video upload will embrace the Reels format, signifying a clear direction for the future of video on Facebook.

Instagram Launches ‘Shared Access’ For Team To Securely Manage Accounts

Instagram is rolling out a game-changing feature designed to streamline account management for individuals, creators, and businesses alike. Dubbed “Shared Access” (formerly known as Collaborative Access), this new functionality eliminates the need for password sharing, a long-standing security concern.

Users can now securely invite up to three trusted individuals to assist with their Instagram account, enabling them to post content, respond to comments, and manage direct messages without ever needing access to the primary account password. This significant update empowers teams, agencies, and collaborators to work more efficiently and securely on a single Instagram presence.

A key highlight of Shared Access is the enhanced security and control it offers. Account owners retain ultimate authority over their profiles, as invited collaborators cannot disable the account, change passwords, or modify critical settings like usernames. Furthermore, the feature provides granular control, allowing the primary user to specify who can access the inbox or contribute to stories, ensuring that sensitive information and brand voice remain consistent. This level of control is particularly beneficial for businesses managing their social media presence through multiple team members, ensuring brand integrity and data security.

The “Shared Access” feature also boasts convenient in-app management, allowing primary account holders to easily view, track, and revoke access for any invited individual at any time. This transparency and flexibility are crucial for dynamic teams and evolving collaborations, providing peace of mind and simplified oversight.

With this new update, Instagram is catering to the growing demands of professional account management, offering a robust and secure solution that protects user data while fostering collaborative content creation and engagement.

Instagram Rolls Out Spotify Song Sharing in Notes – Learn How It Works

Instagram is revolutionizing how users share their music preferences with a brand-new Spotify integration within its popular Notes feature. This exciting update, which started rolling out on June 12th, 2025, allows your currently playing Spotify song to automatically appear as a temporary status in your Instagram Direct Messages. Imagine your friends seeing what you’re grooving to in real-time, right above your profile icon! This seamless connection means your music taste is effortlessly broadcast, making it simpler than ever to express yourself through the power of sound.

This innovative feature is a testament to Instagram’s ongoing commitment to fostering self-expression and creativity among its vast user base. A Meta spokesperson confirmed that the integration displays the song title and artist directly in your Notes, updating dynamically with your Spotify listening activity. To see the full details of a track, others simply need to tap on the distinctive green Spotify bubble hovering above your profile picture. This dynamic status offers a more fluid and up-to-date way to share your musical journey compared to the existing manual music clip attachment feature.

The Spotify integration is a key component of Instagram’s broader “Anyway” campaign, a strategic initiative designed to “reduce pressure and supercharge creativity.” This campaign encourages users to embrace their unique ideas and musical tastes without the fear of judgment, fostering a more authentic and relaxed sharing environment.

How It Works

  • When you’re about to create a Note on Instagram, just tap the music icon.
  • If it’s your first time using this feature, you’ll need to connect your Spotify account.
  • Once connected, Instagram will automatically pull in the song you’re currently playing on Spotify.
  • Not listening to anything? No problem — the next song you play within 30 minutes will be added to your Note.
  • You can also include a short message or caption along with the song before sharing it with your friends.

As The Verge reports, this move not only enhances user experience but also deepens Meta’s existing partnership with Spotify, further solidifying the connection between the social media giant and the music streaming platform.

Beyond the exciting Spotify integration, Instagram is also introducing other highly anticipated features to empower creators. These include an expanded Reels testing feature, allowing users to privately preview videos with a select audience before a wider release, and the much-requested ability to rearrange posts within your profile grid, set to roll out next week.

Instagram’s head, Adam Mosseri, emphasized that these updates aim to help users manage the excitement and nervousness associated with sharing content, making the platform even more flexible and user-friendly for all.

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