Instagram Ranking algorithm is being updated to emphasize original creator content; Adam Mosseri

Adam Mosseri, Instagram’s head, announced the company would tweak its algorithm to highlight original content from creators and improve its ranking system.

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A new ranking algorithm will be implemented on the social media platform to highlight original content more prominently.

Instagram Ranking Algorithm Changed

In a tweet late on Wednesday, Mosseri said, “We’ve added new ways to tag and improved ranking: Product tags, enhanced tags, and originality ranking.”

“Creators are so important to the future of Instagram, and we want to ensure that they are successful and receive all the credit they deserve,” he said.

Mosseri responded to a tweet from social media consultant Matt Navarra by stating that Instagram already promotes original content, but that the platform is leaning more towards it and will continue to do so.

“With recommendations becoming more and more important, it’s becoming more important that we don’t overvalue aggregators, since that would be detrimental to creators and Instagram long term,” Mosseri said in a tweet.

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Instagram stated that credit and monetization should go directly to the original creator.

If you create something from scratch, you should be credited more than if you re-share something that has already been created by someone else. Rather than reposting content, we want to put more value on original content,” Instagram’s head said.

Instagram Content Ideas for Business – How to Create an Impressive Instagram Post Strategy

Content Ideas for Instagram might sound impossible for businesses without a physical product. However, we want to reassure you that there is actually a lot of fun, engaging and educational content available for businesses to share on Instagram. Getting started with Instagram content ideas can be tricky, but we’re here to help! Read on for tons of unique and easy-to-create impressive Instagram content for businesses.

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Instagram Content Ideas for Business

Often small businesses have a problem with content creation on Instagram and they look for eye-catching content ideas for the business. In such a situation, this article will help you completely, through which you can now also get impressive content ideas for Instagram. If you are a business owner and/or operate a brand, then you must know what type of audience uses Instagram more. By understanding the behavior of the audience, you have to produce Instagram content ideas for business, which can not only attract traffic but also convert it into a customer. Let us understand this more easily with these 6 Instagram content ideas for business.

Here are 6 Instagram Content Ideas for Small Businesses:

1) FAQ – Frequently Asked Questions

Many of your clients and prospective clients may ask you the same questions if you run a business. Create a series of posts to answer a few frequently asked questions on Instagram every week or every month. As well as providing your clients with high-quality, informative content, it also enables you to cement yourself as an expert!

2) Client Reviews

Do your clients absolutely love what you do? This is the perfect Instagram content for businesses in the service industry. It is imperative that you share the great client testimonials on your Instagram account to drive more aspiring clients to your business website. Therefore, don’t be afraid to post them as often as you can!

3) Tutorial

As a business, your Instagram Followers and clients depend on you for informative content, and a tutorial is the perfect type of content your clients will appreciate. Prepare a few step-by-step instructions, and then share a few Instagram Stories or carousel posts on Instagram. It can be considered as a better way to create content ideas on Instagram.

4) Plan an Offers

Most of the users on Instagram are looking for offers if they are searching for any product or service. By creating better offer-based content, you are going to be able to take advantage of this. It is a sensible idea to create offer-based content from time to time, which increases the chances of sales of the business but also engages the new audience.

5) Take a Feedback

Selling service and products as a business is an important task, but business is successful only when client feedback can be acted upon. Create and post such content on Instagram, in which you can get feedback and recommendation directly from the client. In which you can get real feedback on your business.

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6) Share a Statics

Can you provide any interesting statistics about your business that your clients might find interesting? Occasionally sharing industry-related statistics on Instagram is an easy and educational way to engage your followers. You should make it visually appealing as well as explain why your clients should care about these statistics.

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