Goa to enlist social media influencers to promote tourism and policies
Goa to enlist social media influencers to promote tourism and policies

Goa News: The Goa BJP government has introduced an empanelment portal for social media influencers in the area to promote policy, tourism, and initiatives. Chief Minister Pramod Sawant stated during a news conference that the initiative’s goal is to spread awareness of the programs, policies, and tourism-related activities.

He declared, “We have decided to empanel social media influencers because social media has emerged as the best influencing platform.”

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According to Sawant, the official staff would review the content produced by the endorsed social media influencers before approving its production.

He added that Rajasthan was the first state to employ a platform of this kind. “The newly launched portal is a pioneering initiative by the Goa Government, making it the second state in the nation to introduce a comprehensive Policy for Social Media Influencer Empanelment,” he said.

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